2025 Top Line for SB LIFT Clients and Colleagues
Our top-line 2025 recommendations for small business owners in light of Google’s Gemini 2.5 rollout and other related Ai developments.
Small Business Strategy Resources
Top 3 Business Growth Tactics for Katy Small Businesses 2025
As Katy continues expanding westward along I-10 into Waller County, with new families moving here to take advantage of Katy ISD, both the opportunities and competition for new businesses are growing. Getting your business online is a foundational step for establishing presence and growth in the digital landscape. Utilizing social media channels for advertising and … Read more
Resources and Programs for US Small Business Owners
Resource Description URL A SBA Houston Office An independent agency of the US government that supports entrepreneurs and small businesses, especially after disasters. The agency’s “3 Cs” are “capital, contracts, and counseling.” https://www.sba.gov/district/houston https://www.sba.gov/sites/default/files/staff-directories/SBA%20Office%20Directory_September2023.pdf B Goldman Sachs 10K Small Business Program Great business foundation fellowship for 2+-year-old business moving into growth mode. 100% scholarships for accepted business owner applicants … Read more
2024 Top Line for SB LIFT Clients and Colleagues
Are you aware that the digital marketing space has continued since 2023 to go through a significant shift? What are you and your small business going to do about it? Here (in the video below) are my top-line thoughts on: • Whether AI LLMs are a marketing fad or a driver of lasting change and• … Read more
Problem-Solve Using Post-its and Drawings
Collaborative visualization has proven to be a powerful tool for understanding and solving complex problems.
LIFT Lever: Never Rely on a Single Channel
Publishers relying on Facebook traffic are at the mercy of Meta’s algorithm, and they say it’s punishing them.