Will Your Business Website Be Found After Chat GPT 3?
As the digital marketing space is shifting right now, and as a few clients have reached out to me with similar questions, here (in the video below) are my top-line thoughts on the: • Impact of Chat GPT on your digital marketing, and,• Top 3 marketing levers to lean on because of this If you’ve…
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Growth Challenges – No Man’s Land: Where Growing Companies Fail
What: Learn the business growth stages and the key managerial areas to focus on during each one, including during the difficult transitions. Why: You will understand where your company is, what you need to focus on, and what to think through for the next stage ahead. Our recommendation: A company’s growth journey can be compared to that…
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StrengthsFinders Top 5 Themes Assessment
What: Learn your top 5 StrengthsFinder themes. Why: In order to develop a strategy, you first need to know yourself. Our recommendation: The essence of strategy is making choices: determining how to get to where you want to go. The most foundational thing you can do to clarify where you want to go is develop a more robust understanding of yourself, for “you cannot be anything you want…
Primer – Your Strategy Needs a Strategy: How to Choose and Execute the Right Approach
What: Learn this framework that covers most major Western business strategies. Why: Leading with a portfolio of strategy options will give you and your business a competitive edge. Our Recommendation: Although there are many classic business strategy authors (e.g., Porter, Pareto, Ansoff, etc.) worth reading, if we were to recommend only one business strategy book to read,…
Best Negotiation Preparation Tool: IFORESAWIT
What: Introduction to Seth Freeman’s IFORESAWIT Negotiation Framework. Why: Negotiations are 90% preparation, and this is one of the best preparation tools available today. Learning from Professor Seth Freeman at NYU’s Stern School of Business was a treat. Smart, witty, and kind, Seth kept all us MBA students engaged in the classroom and seemed to be just as…
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