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Best Small Business eMail Marketing System to Use (Updated: 2023.07)

July 21, 2023 by Dave Sue Leave a Comment

E-mail marketing

Looking for the best email system for your business? Compare and choose from a collection of top-ranked email marketing systems from sources we reviewed.

Note: For those viewing this on a desktop without a widescreen, if you view this on mobile, you’ll be able to see the rankings of any one source at a time.

Email Tool Tester (2023)Website Builder Expert
(2022)
Fits Small Business (2023)WPBeginner (2023)HubspotBrevoMoosendNeil Patel
ActiveCampaign1 (marketing automation)5 (email marketing team)7 (extensive automations)15763 (segmentation)
Hubspot1 (overall)3 (All-in-one)*22
MailChimp6 (reporting)2 (growing business)6 (A/B testing)13342 (free users)
Constant Contact6 (basic campaigns)9 (beginner friendly)19103
Brevo4 (value for the money)2*5
Omnisend
[Note: Klaviyo, product ecom]
5 (e-commerce automation)4 (e-commerce)5
Moosend
[Note: Sendy, inexpensive]
6 (very affordable)73*
ConvertKitBloggers410 (content creators)
OthersMailerLite (2; beginners)

GetResponse (3)
MailerLite (4; social)Omnisend (2)

ZohoCampaigns (3; cheapest)


Drip (5)

AWeber (6)
Sender (2)Klaviyo (6)Omnisend (1)

Drip (4; scaling up)
Email Tool Tester (2023)
ActiveCampaign1 (marketing automation)
HubspotN/A
MailChimp6 (reporting)
Constant ContactN/A
Brevo4 (value for the money)
Omnisend [Note: Klaviyo, product ecom]5 (e-commerce automation)
Moosend [Note: Sendy, inexpensive]6 (very affordable)
ConvertKitN/A
OthersMailerLite (2; beginners) GetResponse (3)
Website Builder Expert (2022)
ActiveCampaign5 (email marketing team)
Hubspot2 (growing business)
MailChimp6 (basic campaigns)
Constant ContactN/A
BrevoN/A
Omnisend [Note: Klaviyo, product ecom]N/A
Moosend [Note: Sendy, inexpensive]N/A
ConvertKitN/A
OthersMailerLite (4; social)
Fits Small Business (2023)
ActiveCampaign7 (extensive automations)
Hubspot1 (overall)
MailChimp6 (A/B testing)
Constant Contact9 (beginner friendly)
BrevoN/A
Omnisend [Note: Klaviyo, product ecom]N/A
Moosend [Note: Sendy, inexpensive]N/A
ConvertKitN/A
OthersOmnisend (2) ZohoCampaigns (3; cheapest)
WPBeginner (2023)
ActiveCampaignN/A
Hubspot3 (All-in-one)
MailChimpN/A
Constant Contact1
Brevo1
Omnisend [Note: Klaviyo, product ecom]4 (e-commerce)
Moosend [Note: Sendy, inexpensive]7
ConvertKitBloggers
OthersDrip (5)
AWeber (6)td>
Hubspot
ActiveCampaign15
HubspotN/A
MailChimp13
Constant Contact9
BrevoN/A
Omnisend [Note: Klaviyo, product ecom]5
Moosend [Note: Sendy, inexpensive]3
ConvertKitN/A
OthersSender (2)
Brevo
ActiveCampaign7
Hubspot2
MailChimp3
Constant Contact10
BrevoN/A
Omnisend [Note: Klaviyo, product ecom]N/A
Moosend [Note: Sendy, inexpensive]N/A
ConvertKit4
OthersKlaviyo (6)
Moosend
ActiveCampaign6
Hubspot2
MailChimp4
Constant Contact3
Brevo5
Omnisend [Note: Klaviyo, product ecom]N/A
Moosend [Note: Sendy, inexpensive]N/A
ConvertKitN/A
OthersN/A
Neil Patel
ActiveCampaign3 (segmentation)
HubspotN/A
MailChimp2 (free users)
Constant ContactN/A
BrevoN/A
Omnisend [Note: Klaviyo, product ecom]N/A
Moosend [Note: Sendy, inexpensive]N/A
ConvertKit10 (content creators)
OthersOmnisend (1)
Drip (4; scaling up)

Last updated: June 2023

Filed Under: Small Business Marketing Resources

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